DayDream in Colors

Su Le Yadanar
Singapore

Su Le is a creative who enjoys creating visual images. She recently graduated from LASALLE College of the Arts and is currently working on a personal project doing digital fashion illustrations. Her creative process is inspired by the calming energy of Nature and her surroundings.

The project is a campaign proposal for Lacoste. It is about seeing the world in through dreamlike lens and colors. It reflects the mindset of GenZs who dare to dream and follow their heart, doing what they enjoy. They find joy in little things and enjoy the process of life. Their stories will be told through curated tote bags, various color palettes and images that reflect their creativity and daily life in Singapore. Follow the path into the dreamlike world of Lacoste where one can discover Singapore’s landmarks, enchanting hues and L.12.12 tote bags.

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