dottie

Winna Tannesa

Winna is a fashion creative working across fashion media and creative direction, with a strong foundation in fashion design and visual storytelling. Her practice explores the relationship between garments and narrative, where ideas are developed into cohesive visuals through styling, campaigns and digital content. She is particularly drawn to feminine and expressive elements, using them to shape her creative direction while maintaining a thoughtful and intentional approach. With experience in digital marketing, fashion content creation and digital media, Winna understands how to translate creative ideas into visuals that are aesthetically strong, can effectively communicate a brand, as well as invite audience engagement. Through her work, Winna aims to create fashion experiences that are visually compelling, concept-driven, and reflective of modern fashion culture.

dottie is a soft feminine fashion brand that explores personal expression through delicate and adaptable design. Inspired by an affinity for pink tones, polkadot patterns and ribbon, the project translates these elements into a cohesive visual and product identity. At its core, dottie challenges the idea of fixed femininity by presenting softness as something fluid and individually defined. The collection focuses on lightweight silhouettes and subtle design features, such as detachable ribbon elements, allowing each garment to be styled in multiple ways. A sense of versatility is introduced, while maintaining a gentle and cohesive aesthetic. This project presents a fashion identity that feels personal, expressive and accessible, while demonstrating an understanding of creative direction across both design and communication.

Valley Victoria

SILQ STUDIO

Xing Yiwen

Between Leaf And City